Morning Brief — Wednesday, July 9
Had a big surprise this morning as I was on my way to work, when I ran into someone I wasn’t expecting to see. You know, good thing my heart’s in shape from all that running …
Oline H. Cogdill “will be leaving her full-time job as a senior copy editor at the South Florida Sun-Sentinel as of July 31 but she will be in no way leaving her job as mystery fiction columnist. She will still be freelancing her weekly mystery reviews and writing for the Sun-Sentinel’s Off the Page blog.
She also will be supplying McClatchy-Tribune Wire services with at least one to three ADDITIONAL reviews a week. The MCT Wires are distributed to some 500 newspapers worldwide and at least 250 regularly pick up Oline’s reviews in the U.S., U.K., Canada, and also China, Japan and Australia.”
If you did not already receive Oline’s email with the new address to which books should be mailed, she asks that you contact her at olinecog[at]aol[dot]com.
Booktour.com is unveiling a new feature next Monday which will “show users which authors are based nearby, making it about 100x easier for local groups to get in touch with you and your authors to arrange events that never would have happened otherwise.” For those who aren’t familiar with the site, BookTour, well, lists book tour schedules for authors on tour. They also send out a weekly email featuring author events in your zip code.
One BookTour feature I find particularly useful is the ability to upload multiple events for multiple authors in an Excel spreadsheet — truly, I love Excel whether I’m organizing media contacts, listing author events or calculating mileage and injuries — although you can also add events individually if you are submitting just a handful.
Andy at GalleyCat pulls together several blog posts about the author-publicist relationship. For more about the APR, check Phenix & Phenix Literary Publicists’ post from yesterday about the process of following up with media contacts. Not to be outdone, The Bad Pitch Blog runs a Q&A with an Adweek editor about how he feels about PR. Isn’t this Publicity 101 fun? I do so enjoy naval gazing from time to time.
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Fall 2012: I’ve really enjoyed writing about book publicity and meeting (0nline and in person) writers, publicists, editors, agents and others in the publishing industry, but I’ve — reluctantly — come to the conclusion that I just don’t have the time to maintain this blog.
I imagine there is some information that will remain the same and that will remain useful, but there is much more that is or will become out of date, so please keep that in mind if you find yourself perusing my posts.
For some time now, I’ve closely followed a lot of very informative sites about media and about the publishing industry. Since I find myself quite voluble at times about issues that pertain to my job in the publicity department at a large publishing house, I thought I’d set up a book publicity blog. The purpose of this blog is provide tips, primarily, but also information about publishing / marketing trends that will help book publicists — and hopefully others in media and publishing — do our jobs with greater ease and efficiency. Please note that the opinions expressed on this blog are my own, not those of my company.
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