Morning Brief — Tuesday, July 8
Critical Mass, the NBCC blog, reports that the (Cleveland) Plain Dealer is trimming its book section by 25 percent. Bummer. The PD was one of the few papers with its own bestseller list (although I haven’t seen that in months) and that also regularly covers paperback reprints.
Chris Brogan makes the distinction between different types of social media — what exactly is a blog good for vs. a social network vs. a wiki? And if you do decide to blog, Joan Reeves of Sling Words posts about how to get started.
Speaking of expectations, the New York Times via Ed Champion talks about anticipated vs. actual publicity (and sales) for Vincent Bugliosi’s new book — the book has hit bestseller lists apparently boosted by ads and radio interviews but scant print or TV coverage. Interesting.
July 8, 2008 - Posted by Yen | Blogs, Miscellaneous, Social Networking, Update Your Database | Chris Brogan, Cleveland Plain Dealer, Critical Mass, Edward Champion's Reluctant Habits, Phenix & Phenix Literary Publicists, Sling Words
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Fall 2012: I’ve really enjoyed writing about book publicity and meeting (0nline and in person) writers, publicists, editors, agents and others in the publishing industry, but I’ve — reluctantly — come to the conclusion that I just don’t have the time to maintain this blog.
I imagine there is some information that will remain the same and that will remain useful, but there is much more that is or will become out of date, so please keep that in mind if you find yourself perusing my posts.
For some time now, I’ve closely followed a lot of very informative sites about media and about the publishing industry. Since I find myself quite voluble at times about issues that pertain to my job in the publicity department at a large publishing house, I thought I’d set up a book publicity blog. The purpose of this blog is provide tips, primarily, but also information about publishing / marketing trends that will help book publicists — and hopefully others in media and publishing — do our jobs with greater ease and efficiency. Please note that the opinions expressed on this blog are my own, not those of my company.
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