Morning Brief — Thursday, September 4
… Sarah Palin … Sarah Palin … Palin … Sarah … Even Michael Phelps didn’t attract this much attention. (Then again, Phelps isn’t running for office.)
Media Mob (and pretty much everyone else) reports that The New York Sun will shut down at the end of the month unless it’s able to scare up some new funding.
Sarah Weinman offers up Part II of her explanation of publishing house imprints on Confessions of an Idiosyncratic Mind. This time she looks at the Simon & Schuster imprints including Little Simon, Atria, Pocket, Scribner, Simon Spotlight, Touchstone and Washington Square Press.
At Vanity Fair, Anne Fulenwider is handing over Hot Type duties to associate editor Jon Kelly and his assistant Kate Ahlborn. (I don’t post personal email addresses or phone numbers here; if you need Jon or Kate’s information, you know how to find it yourself.)
Today’s Shelf Awareness reports on a new Publishers Marketplace initiative, a bookstore database called Bookstore Maps. According to Shelf Awareness, “The database is combined with Google Map, creating what Publishers Marketplace founder Michael Cader called ‘a visual database of stores’ … Among other things, the data could be used by publishers to map out store tours or look at previous tour or book sales information on national, regional and local bases.” You can check it out for yourself here. Sounds interesting. I’m sure we’ll be hearing a lot more about it.
Wondering what the difference is between traditional media, new media and social media? Christopher S. Penn breaks it down on Awaken Your Superhero.
Marketing guru Seth Godin has some interesting thoughts about launch PR.
September 4, 2008 - Posted by Yen | Book Tour, Bookstores, Online Marketing, Social Networking, Update Your Database | Christopher S. Penn's Awaken Your Superhero, Confessions of an Idiosyncratic Mind, Publishers Marketplace, Seth Godin, Shelf Awareness, Vanity Fair
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Fall 2012: I’ve really enjoyed writing about book publicity and meeting (0nline and in person) writers, publicists, editors, agents and others in the publishing industry, but I’ve — reluctantly — come to the conclusion that I just don’t have the time to maintain this blog.
I imagine there is some information that will remain the same and that will remain useful, but there is much more that is or will become out of date, so please keep that in mind if you find yourself perusing my posts.
For some time now, I’ve closely followed a lot of very informative sites about media and about the publishing industry. Since I find myself quite voluble at times about issues that pertain to my job in the publicity department at a large publishing house, I thought I’d set up a book publicity blog. The purpose of this blog is provide tips, primarily, but also information about publishing / marketing trends that will help book publicists — and hopefully others in media and publishing — do our jobs with greater ease and efficiency. Please note that the opinions expressed on this blog are my own, not those of my company.
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