The Book Publicity Blog

News, Tips, Trends and Miscellany for Book Publicists

Morning Brief — Tuesday, September 2

Labor Day = The end of summer Fridays.  Alas.  Yesterday I ran a 20K road race at my alma mater.  It was great racing through campus to the finish line — it felt like I was running home.  Not so great coming home and realizing I’d packed on a few pounds.  And now I begin to rethink the bread pudding.  And the Lithuanian coffee cake …

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When appropriate, we pitch our authors for “expert” interviews.  The Publicity Hound offers eight tips for interviewees who are preparing to talk to reporters.  And don’t forget to get in the plug for the book early, as Catching Flack reminds us.

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If you’re wondering what all the fuss is over social media (blogging, Facebook, Twitter, etc.) and you’re thinking “everyone else does it” sounds a little hollow, check Chris Brogan’s post about communications objectives of social media.

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All Book Marketing offers some publicity tips for authors courtesy of Sara Dobie of Sylvan Dell Publishing.

September 2, 2008 - Posted by | Author-Publicist Relationship, Media Coaching, Online Marketing, Social Networking | , , ,

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