The Book Publicity Blog

News, Tips, Trends and Miscellany for Book Publicists

Internet radio and TV shows

Ed Champion mentions on his blog today that his Bat Segundo podcast will be airing its 200th episode this week.  Champion’s been on the podcasting scene for quite a while (obviously), as has Bill Thompson in DC, who before podcasting interviews at Eye on Books aired his author interviews on the radio.

Slightly newer to the scene are a handful Internet TV shows like the much-hyped hosted by Dan Menaker in NYC (and now featuring nonfiction as well as novels/memoirs).  Episode 3 is now airing.  Fora TV is sort of an online C-SPAN and tapes author events across the country.  Link TV also covers current events and politics.  I’m sure there are others — feel free to chime in — but those are the ones I can think of off the top of my head as I eat my not-red curry.

As authors or people who work in publishing, the important question for us is how wide a reach do these shows have?  That, alas, I don’t know, but what I do know is that all of these shows can be:

1) Viewed on their websites

2) Downloaded: episodes, for example, can be downloaded from iTunes.

3) Linked to / blogged about on other websites: Let’s say you don’t listen to The Bat Segundo Show, but then you read a post about it on your favorite lit blog.  And then you do.

Bottom line — these shows have the potential to reach just about anyone anywhere (which, after all, is sort of the whole point of the Internet).



April 14, 2008 - Posted by | Online Marketing | , , , ,

1 Comment »

  1. Of all the formats I offer online for my fiction, the podcasts appear to be the most popular.

    Comment by Lee | April 14, 2008 | Reply

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